这并不总是关于你的流媒体上有多少眼球. Sometimes you just need the right audience and the right platform to monetize live shows. 但谁愿意为此买单呢? Social media can boost total viewer numbers, but social monetization is still taking shape. Premium content paired with a premium experience can lead to a loyal viewership and more targeted native and branded content advertisers. This group of innovators shares their stories and discusses the successes and failures in monetizing live video.

了解如何构建成功流媒体的工具箱, 不管你面临什么样的限制或时间限制. 制作工作通常在几天甚至几个小时内完成. 随着预算的缩减和质量期望的转变, 制作必须比以往更加灵活，成本效益更高. 然而，直到电话响起，你才知道接下来会发生什么. 既然变化是必然的，你怎么能为接下来的事情做好准备呢? This panel discusses spinning up a show quickly and making sure it goes off without a hitch!

把你的产品从现场搬到网上, 这个小组讨论的是云中的生产解决方案. No longer is it necessary to own every piece of hardware and software needed to produce professional live shows. Redundancy, automation, switching, and graphics can now be done online rather than on location. 发送到多个目的地, adding overlays, and interactive elements are just some of the options available to today’s live streamers. Learn how to make live streaming easier and more cost effective by leveraging today’s cloud solutions.

The next generation of live streaming applications is bringing in the new breed of OTT networks. 不管有多少选择，观众似乎只是想要更多的内容. 今天的观众正在成为现场体验的积极组成部分. Interacting with hosts and chatting in the comments can often be just as entertaining as the show itself. Many OTT applications are finding interactivity and low latency more of a requirement than a wish-list item. 如今的OTT玩家正在重新定义什么是平台.

Leaders in live streaming present case studies that take you behind the scenes of some of the industry’s biggest success stories. Details announced soon!

Learn how live video fits into your content strategy and how brands and publishers are using live video to reach their audiences. In a mobile-first, 社会驱动景观, 直播是连接产品与体验的最佳方式. Finding the right approach and the right partners, can enable you to create live content at scale. This panel discusses what it takes to reach your audience wherever they may be and how to deliver a successful marketing campaign through live streaming.

Leaders in live streaming present case studies that take you behind the scenes of some of the industry’s biggest success stories. Details announced soon!

字幕继续扩展，远远超出了传统电视, 每天通过屏幕接触新的受众, tablets, and smartphones. 每秒钟都有一小时的视频上传到YouTube, 85%的Facebook视频没有声音, companies have taken notice as content providers seek every competitive edge in the battle for viewership. 可访问的在线视频是接触和扩大受众的关键. John Capobianco explains the many approaches to accessible live-streamed media.

Today’s solo streamers can stream every minute of their lives and form deep connections with their fans. 许多活动和系列都寻求有社会影响力的人加入, star, 或者甚至是主持，试图建立自己的个人追随者. 重要的是要找到一个与品牌和文化相契合的人. 学习如何利用人才和以下一个单独的流, as well as what it means to be always-on with sometimes multiple live appearances in a single day.

Learn how to approach a live production from both the creative and technical sides, 这个小组深入探讨了作为一个现场制作人意味着什么. Successful live shows start with a solid plan, but they’re only as good as their final result. Producers balance stakeholder demands with technical concerns in order to deliver on time and on budget. Learn from live producers as they talk about how they prepare, document, and deliver a live show.